To use big data to drive a better customer experience, businesses need to “know” the customer. They need to achieve a complete picture of the customer, which requires integrating data across disparate ...

Banks fully understand that they now must move from product centricity to customer centricity. This means that technology tools that drive a personalised interaction with consumers must be prioritised ...

In this special guest feature, Dave O’Flanagan, CEO and co-founder of Boxever, outlines how airlines are leveraging big data and predictive capabilities to transform how they engage with customers.

For Extraprise clients, the Big Data explosion has fueled an increase in the number of inbound and outbound campaigns, in some instances, by more than 30%, according to the company. In one series of ...

SANTA CLARA, Calif., Feb. 22, 2018 (GLOBE NEWSWIRE) -- BlueData®, provider of the leading Big-Data-as-a-Service (BDaaS) software platform, today announced record financial results for 2017 with 228% ...

Forbes contributors publish independent expert analyses and insights. Exploring Cloud, AI, Big Data and all things Digital Transformation. A new market research report shows that by 2027, the overall ...

As part of CRN ’s Stellar Startups for 2025, here are five big data technology startups, founded in 2019 or later, that ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. No matter what industry you work in, by now, you have probably heard people talking about ...

Our last two installments of the Big Data & Customer Intelligence series focused on predicting and influencing customer behavior. In this article, we’ll take a look at methods for determining customer ...

Imagine a small-business customer making the simple, everyday transaction of depositing a check at a branch. The customer leaves the branch thinking the deposit was accepted. However, something about ...

Companies are struggling to find and retain data analytics talent. Find out why there's a shortage of data analysts and what your business can do.