E-commerce experiences leave a lot to be desired. Unless you know exactly what you want and are only looking to find that product and make a purchase, most commerce sites don’t make it easy or fun to ...

BOSTON--(BUSINESS WIRE)--Klaviyo, a marketing automation and customer data platform that drives revenue growth for businesses of all sizes, today announced the Klaviyo Customer Data Platform (CDP).

New privacy models, zero-copy activation and AI orchestration are rewriting the rules for how customer intelligence gets ...

How do you manage and utilise the customer data that companies are overflowing with today? This is where customer data platforms (CDPs) come to the rescue. They say (figuratively speaking): “Let me ...

Knowledge, Search and Audience Agents bring natural language, automated marketer workflows to Uniphore CDP PALO ALTO, Calif. & DENVER–(BUSINESS WIRE)–June 2, 2025– Uniphore, a global leader in ...

Editor's note:The following article has been split into two parts, with Part II released at a later time. In Part I, we focus on the illusion itself: vendor hype, analyst bias and why medium ...

Adobe Summit kicked off today with news of how the vendor will support creative and marketing teams to build metaverse experiences for their customers. Meanwhile for those still focused on the real ...

ATLANTA & INDIANAPOLIS--(BUSINESS WIRE)--Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today ...

Dublin, Oct. 10, 2025 (GLOBE NEWSWIRE) -- The "B2C Marketing Automation Platforms Market - Global Forecast 2025-2030" report has been added to ResearchAndMarkets.com's offering. Senior decision-makers ...