Maximizing your presence on Google Business Profile can significantly boost visibility for your business in local searches. Conduct keyword research to identify terms local customers are using to find ...

As the world becomes increasingly digitized, health tech startups are under pressure to stand out from the crowd. But in our saturated industry, how can you ...

An essential part of business success is establishing a strong foundation of repeat customers. But it’s also important to build on that foundation, as attracting new customers is key to spurring ...

When asked why customers choose your product/service, 7 times out of 10 they have no idea, according to Ivana Taylor’s DIY Marketing reporting. When you don’t know, you have a branding problem. How ...

The growth of quick-service restaurants has been staggering over the last few years. While it’s easy to praise technology and the rise of online ordering for this, many other factors have contributed ...

In the digital age, entrepreneurs face the challenge of attracting customers while managing tight budgets. The key lies in ...

You had a great launch, but now you feel stuck. Revenue was rolling in, but now your customer base has plateaued or is actually shrinking. It’s a tale as old as the existence of startups. One of the ...

In this article, we take a look at 20 creative ways to attract customers. If you would like to skip our detailed analysis of the current trends in the marketing industry, you can directly go to the 5 ...

To stay competitive in the crowded fast-casual segment, toss out traditional marketing tactics and think outside the box to attract new customers. Increasing demand for high-quality, fresh ingredients ...

When looking to start a business, don't overlook the value of solid planning. Great strategy and execution are what set successful businesses apart and give them a competitive edge. Here are five key ...