Creating a successful product from scratch is the stuff that entrepreneurial dreams are made of, but it’s a journey that’s equal parts challenging and thrilling. From identifying a consumer pain point ...

Design thinking is playing an increasingly significant role in the business world. Companies doing some of the most innovative work, such as Apple, Amazon, and Google, use this approach to help solve ...

Creative design is a complex process that can be applied from everything to making products to creating company logos. If you’re struggling with where to start, this graphic outlines the five basic ...

Forbes contributors publish independent expert analyses and insights. I write about branding, trends, creativity and disruptive businesses. Examples of successful entrepreneurs are everywhere.

Inclusive design helps companies increase revenue, reduce costs, improve resilience, and build trust. An effective business case speaks to all four of these benefit categories but emphasizes the ...