You’ve seen the shoe, and you know the Swoosh — but chances are you don’t know much about the history of the Nike logo, let alone that a woman was behind the iconic design. The memorable emblem was ...

Remove Featured Image Whether big or small, the Nike logo adorns tops, pants, and sneakers. STYLEBOOK reveals the origin story and what truly inspired it. Photo: Getty Images Nike’s logo is so ...

Did you know that the woman who designed Nike's Swoosh logo only charged the company $35 for her work? Carolyn Davidson, the mind behind the now-ubiquitous mark, ended up designing it after a chance ...

For many, a brand is synonymous with a logo. Consumers identify McDonald’s with its iconic golden “M” and think Big Mac and fries. Likewise, Apple’s logo is recognized internationally, carrying with ...

Funny how 40 years swoosh by: June 1971 is the date the Nike Swoosh was launched. Designed by Carolyn Davidson for $35 — a “Bargain Brand,” the Dept. of Nike Archives notes in its extraordinarily ...

Despite just releasing a six-shoe collaboration as part of its multi-brand "While You Were Sleeping" collection this year, A Ma Maniére has another sneaker project ...

The first Swoosh is on the "Welcome to Track Town" billboard just outside of, well, Track Town. The second Swoosh is also on the billboard, in the corner of a logo shaped like the state of Oregon. A ...

University of Florida football coach Will Muschamp and his coaches were forced to return their stock of Nike game apparel because the items didn't have enough swoosh logos, an industry source ...

Nike Sportswear prepares for the summer with the all new 'Marbled Swoosh' Air Force 1 Pack. Nike Sportswear latest themed pack features three different AF1 Low styles, each utilzing Swoosh logos with ...