What do successful marketing strategies and breakfast have in common? Answer: The best ones involve variety. Think about it. A healthy breakfast means eating a variety of foods — fruit, toast, eggs.

The difference between a smart mobile marketing strategy and a mediocre one is the goal. If you’re looking for downloads, you’re in the wrong group. If, however, your mind is set on acquiring loyal ...

In the current competitive business environment, most small, medium, and large businesses face challenges in creating engaging channels that provide customers with relevant information for more clicks ...

Nothing can be more cloying to smartphone users than push notifications. Frankly, it is quite grating to hear your phone buzz and you pick it up only to find that it is just another application ...

Twilio today announced the launch of a new API that allows developers to orchestrate the push notifications, text messages and chats they want to send to their users. While Twilio previously offered ...

I’m deeming this year the year of the push notification solely because of the disaster that was Hawaii’s accidental ballistic missile alert. On this week’s Why’d You Push That Button, Kaitlyn Tiffany ...

Do you know how to make all your healthcare information available to your providers? Until Cureatr, there was a large degree of fragmentation and both patients and providers spent far too much time ...

An Indian startup has built a decentralized notification protocol dubbed Ethereum Push Notification Service (EPNS) allowing DApps to send push notifications to Ethereum wallet users. Speaking to ...