Chipotle Mexican Grill is the next big brand to venture beyond the limits of earthly marketing and into the vast metaverse. For Halloween this year, the fast-casual chain is offering a free “boorito” ...

Hot Topic – a retailer that will be very familiar to those of you who had Green Day or My Chemical Romance phases in middle school – is aiming to position itself as a tech-savvy brand by launching a ...

Fast Mexican chain Chipotle is giving its annual Boorito Halloween event a digital makeover. Tapping into the metaverse trend, the restaurant is opening the first virtual Roblox storefront and ...

The Haunt is a spooky new game in Roblox which perfectly fits the spirit of Halloween. There’s a mysterious manor and gloomy set of grounds to explore, all under the control of the ghoulish Headless ...

A First-of-Its-Kind Program Launches a New Annual Halloween Tradition, Positioning Kuromi as the Spooky-Cute Star of the Season With her tough-on-the-outside, sweet on-the-inside attitude, Kuromi ...

Roblox Adopt Me! is currently the most-played title in the metaverse, boasting an impressive 34 billion visits. In the game, players must adopt and take care of pets to progress. Its success can be ...

ROBLOX is an online virtual playground and workshop, where kids of all ages can safely interact, create, have fun, and learn. It’s unique in that practically everything on ROBLOX is designed and ...