Meet the platforms, producers, and power players driving the microdrama boom - from China's ByteDance to U.S. disruptors and ...

Microdramas are scripted series with episodes that last just a few minutes each and are filmed for mobile’s vertical screens ...

Disney is preparing new user-facing genAI tools that will let subscribers create short-form moments with Disney characters in ...

(By Buzz Knight) When electronic PPM measurement came to the radio business, Programmers came to the realization that our content needed to be shorter and more bite-sized, or else ratings results ...

A new study published in Information Systems Research finds that certain short-form videos on major platforms can trigger ...

Content marketing continues to shift with podcasts and short-form video now leading audience engagement strategies Podcasts build strong audience connections, with 88% of listeners consuming entire ...

Short-form videos have gained immense popularity due to their ability to capture viewers’ attention in our era of content overload and shortened attention spans. Photo by Kyle Loftus on Pexels Photo ...

In the boundless ocean of digital media, making a mark and distinguishing oneself can seem like an impossible task. Yet, there are those who, armed with innovation and an intricate understanding of ...

How long is a short-form video? Short-form videos can range anywhere between a few seconds and a few minutes long, and usually they stand at five to 90 seconds. Short social media videos are the most ...

Flash fiction and rhythm games are both beholden to brevity. In the former’s case, complicated ideas are cut down to be ...

Peacock's short-form vertical videos have led to increased viewership of its shows and movies, TheWrap has learned ...