
Create effective Search ads - Google Help
Using the power of Google AI, responsive search ads identify the best combination of assets to help you deliver relevant ads that adapt to shifting consumer behaviors. By maximizing the …
Create a Search campaign - Google Ads Help
Search campaigns allow you to place ads across Google's vast network of search results. You can show ads to people actively searching online for your products and services. A Search …
Tips to improve your local ranking on Google
Google tries to show customers the kind of nearby business they’d like to visit. You can use your Business Profile to improve your business’s local ranking. Learn more about how Google …
Clickthrough rate (CTR): Definition - Google Ads Help
A ratio showing how often people who see your ad or free product listing end up clicking it. Clickthrough rate (CTR) can be used to gauge how well your keywords and ads, and free …
Use Keyword Planner - Google Ads Help
Keyword Planner helps you research keywords for your Search campaigns. You can use this free tool to discover new keywords related to your business and see estimates of the searches …
Get started with Search Console - Search Console Help
If you're interested in improving your site's appearance on Google Search, and you're willing to put in a little time learning about search engine optimization (SEO) and Search Console, here …
Optimizing your Search campaign for online sales - Google Help
Choose keywords that reach qualified buyers Taking a closer look at your keyword list can help you reach the best sales prospects, reduce your costs, and increase your return on …
[GA4] Analytics Academy - Analytics Help - Google Help
Analytics Academy on Skillshop is a collection of free e-learning courses designed by Analytics experts to help users get the most out of Google Analytics. Google Analytics currently offers 4 …
New features & announcements - Google Ads Help
Feb 10, 2015 · New Features to Connect Your Web and App Advertising in Google Ads September 5, 2025 Direct your Search, Shopping, Performance Max, and Demand Gen …
About Search Console - Google Help
SEO specialists or marketers: As someone focused on online marketing, Search Console will help you monitor your website traffic, optimize your ranking, and make informed decisions about …